{"id":108699,"date":"2025-11-20T17:37:33","date_gmt":"2025-11-20T16:37:33","guid":{"rendered":"https:\/\/www.hautes-alpes.net\/tourism\/"},"modified":"2025-12-24T11:05:22","modified_gmt":"2025-12-24T10:05:22","slug":"tourism","status":"publish","type":"page","link":"https:\/\/www.hautes-alpes.net\/en\/economic-sectors\/tourism\/","title":{"rendered":"Tourism"},"content":{"rendered":"\n
Home<\/a><\/span> Economic sectors<\/a><\/span> Economic sectors<\/a><\/span> Tourism<\/span><\/span><\/div>\n\n\n

Tourism<\/span><\/h1>\n\n\n\n

The locomotive of the economy<\/p>\n\n\n\n

Tourism is the driving force behind the Hautes-Alpes economy. This sector, which generates almost a third of the d\u00e9partement’s wealth and employment, has been growing steadily over the past 10 years<\/strong>. It also has a very strong knock-on effect on the other pillars of the local economy, namely agriculture<\/a>, agri-food<\/a>, construction and public works<\/a>. <\/p>\n\n\n\n

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4-season tourism <\/strong>was born here<\/h2>\n\n\n\n

The Hautes-Alpes’ tourist clientele is more numerous (5 million tourists a year), more international (70% French, a third of whom are regional, and 30% foreign, mainly Belgian, Dutch, English and Italian), and younger (47% under 35), across all four seasons and the entire region. In summer (60% hiking <\/a>, 55.6% swimming<\/a>, 28.6% cycling<\/a>, 12.5%mountaineering<\/a> andclimbing<\/a>, 10.4%white-water<\/a> sports, 2.8% hang-gliding<\/a>), as in winter (84.5% downhill skiing<\/a>, 22% Nordic activities<\/a>), our customers enjoy a wide range of outdoor<\/a> activities. <\/p>\n<\/div><\/div>\n\n\n\n

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F. Thibault<\/div><\/div>

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A collective dynamic<\/strong>key success factor<\/h2>\n\n\n\n

Thanks to a rather unprecedented collective dynamic, local players are succeeding by investing (to consolidate existing offerings, diversify activities and adapt to climate change), moving upmarket and improving quality, promoting their destinations and offerings even more, and embarking on a proactive ecological transition. While private players have played their part in this success, the involvement of public authorities and local authorities such as the State, the D\u00e9partement and the Region has been decisive (e.g.: resort contracts, Serre-Pon\u00e7on development plan, departmental plan for outdoor facilities and sites, etc.). <\/p>\n<\/div><\/div>\n\n\n\n

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C. Tempier – AD05<\/div><\/div>

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The equilibrium point<\/strong>and the prospect of the 2030 Olympic Games<\/h2>\n\n\n\n

The Hautes-Alpes must maintain this momentum and be careful to strike the right balance between preserving and promoting the exceptional natural environment that is their greatest asset. Last but not least, the 2030 Olympic and Paralympic Games<\/a> offer the hope of a wonderful legacy and unique prospects in terms of international influence, promotion of sport, transition and regional development, particularly in terms of access and mobility. <\/p>\n<\/div><\/div>\n\n\n\n

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T. Blais<\/div><\/div>

La Meije, the emblematic peak above the village of La Grave<\/p><\/div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n

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in figures<\/strong><\/h2>\n\n\n\n

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<\/lineargradient><\/defs><\/svg>
15<\/span>%<\/span><\/div><\/div>
Share of annual sales<\/div><\/div><\/div>\n\n\n\n
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26<\/span>%<\/span><\/div><\/div>
Share of GDP<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n

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ANNUAL SALES<\/strong><\/td>919 092 K\u20ac<\/td><\/tr>
SALES GROWTH IN 10 YEARS<\/td>+ 46 %<\/td><\/tr>
GDP<\/strong><\/td>607 058 K\u20ac<\/td><\/tr>
CHANGE IN GDP OVER 10 YEARS<\/td>+ 33 %<\/td><\/tr>
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GDP = Gross Domestic Product \/ Source: INSEE<\/p>\n<\/div>\n\n

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See also<\/strong><\/h2>\n\n
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AD05 – P.Domeyne<\/div><\/div>

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PAT<\/em>Territorial Food Project<\/h3>\n\n\n\n
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See<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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OT Serre Chevalier<\/div><\/div>

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RSEResponsabilit\u00e9<\/em>Soci\u00e9tale des Entreprises (Corporate Social Responsibility<\/em>)<\/h3>\n\n\n\n
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See<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
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\"chamois,<\/a><\/div>
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Need support?<\/p>\n\n\n\n

The Tourism departmentsupports your projects<\/strong><\/h2>\n\n\n\n

Sophie Rey<\/h4>\n\n\n\n

Tourism Sector Manager<\/p>\n\n\n\n

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sophie.rey@hautes-alpes.net<\/a><\/p>\n\n\n\n

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